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Samsung high-class Bluetooth® Headset (WEP 420),
:: 19 March, 2007
Samsung Electronics Co., Ltd., a leading provider of mobile phones and telecommunication system showcased the high-class Bluetooth® Headset (WEP 420), designed by Bang & Olufsen, for the first time at CeBIT 2007 in Hanover , Germany .
Samsung has demonstrated its versatility in the mobile industry by targeting the rapidly-growing mobile accessory market with the launch of new Bluetooth® headsets. The latest Bluetooth® headsets are elegantly designed and have superb sound quality. At CeBIT 2007, Samsung's designated a special booth do showcase Bluetooth® headsets, including the new products WEP 420 and WEP 500.
To offer simplistic design and usability, the WEP 420's buttons are hidden behind a sliding cover. The special sliding cover blocks static to increase the overall sound quality of this exceptional headset. To enhance its value, the WEP 420 comes packaged with a uniquely designed charger cradle that may be used as an interior decoration item.
In addition, Samsung Electronics also showcased the newest Mini Bluetooth® Headset , the WEP500. Samsung emphasizes the compact size and distinctive design of the WEP500 for the first time at CeBIT 2007 . The new Samsung WEP 500 prides itself on an innovative design of round shapes and easy-to-use features.
In 2005, Samsung and Bang & Olufsen released ‘ Serene ', the mobile phone that received the spotlight from media all across the globe with its exceptional design and simple beauty.
T he Samsung WEP 420 is available in March and WEP 500 will be launched within 2nd quarter 2007 in Europe and Asia
About Samsung Electronics
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2006 parent company sales of US$63.4 billion and net income of US$8.5 billion. Employing approximately 138,000 people in 124 offices in 56 countries, the company consists of five main business units: Digital Media Business, LCD Business, Semiconductor Business, Telecommunication Network Business and Digital Appliance Business. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.
CORPORATE COMMUNICATIONS TEAM
Samsung Main Bldg.
250 Taepyung-ro 2-ka, Chung-ku
Seoul, 100-742, Korea
Email : PR Team Edelman PR (US media only)
Email: samsungpr@edelman.com
