Trade.Information

Company Name: ADVIZOR Solutions

Company Type: Software Devloper

Company Profile

As we experience this exciting new era of business intelligence, I am reminded of a quote by Ralph Waldo Emerson, who said, "This time, like all times, is a very good one, if we but know what to do with it." It is in this spirit of discovery that we look forward to the very real opportunity that exists for ADVIZOR Solutions, its partners and customers. We believe that there is a wide open market for products that help people understand and explore their information assets with self-service, point-and-click ease. Current Business Intelligence systems have not been designed this way, which has created a gap because: • Billions of dollars have been invested in business intelligence systems largely designed to collect data and produce reports. • Minimal thought has been given to the business questions being answered . . . and how human beings perceive displayed information. • Current query techniques are IT-centric and complicated. ADVIZOR offers a better approach that enables business people to make better and faster fact-based decisions from their business data, which improves performance, quickens response and lowers cost. As a result, ADVIZOR and its partners are in the formidable position to deliver unique solutions for customers in virtually any industry. This is evidenced by key global customers such as AstraZeneca, Boeing, Cross Blue Shield, Credit Suisse, Equifax, Pfizer, Visa, Lehman Brothers, Lucent Technologies, Mayo Clinic, Sun National Bank, U.S. Army, University of Illinois and Volkswagen. Across the continents, our customers are in good company with strategic partners that include Accenture, Avaya, Business Objects, IBM, Information Builders, Intel, Microsoft and Teradata. While we're pleased with this progress, we continue to invest in key areas to ensure the long-term viability for our stakeholders. The introduction of ADVIZOR 5.0 is being received globally with enthusiasm and anticipation. Now more than ever, ADVIZOR enables business people to gain competitive insight and achieve new levels of success. In closing, I invite you to contact us to explore the unique ways that ADVIZOR Solutions can help your company power its performance.

About Company

ADVIZOR® Solutions advanced reporting and analysis software enables sales and marketing professionals to make better and faster fact-based decisions. Powered by patented Visual Discovery™ technology, ADVIZOR is world-class in empowering people to display, interact with and understand their data. ADVIZOR enables marketing analysts and business users to understand and profit from key business data by going beyond traditional text, table and graphical data representations. This allows greater numbers of people to quickly make accurate and informed decisions. ADVIZOR supports the Global 2000 with key business initiatives in important sales and marketing functional areas such as: Marketing Performance • Campaign analysis • Product portfolio analysis and planning • Customer demographics and segmentation • Resource allocation analysis Market Analysis • Market research analysis • Customer service analysis • Customer survey and satisfaction analysis • Customer value and profitability Sales Force Performance • Sales planning and reporting • Sales discount analysis • Region and channel profitability ADVIZOR provides information in clear displays with dynamic interaction so that sales and marketing professionals quickly get fact-based answers to their business questions. Campaign Analysis A key to developing successful promotions is to understand the impact of campaigns on units sold across regions and channels. Detailed comparative performance by dimensions such as SKU/product and store location is simple with ADVIZOR Visuals that can be animated to enhance patterns of change over time. Product Portfolio Analysis and Planning ADVIZOR is ideal for working with multidimensional associations that are difficult to see and work with in traditional output formats. Customer Demographics and Segmentation Often a superset of market research combined with CRM/transaction data, these datasets are highly multidimensional and require human exploration to discern what is impacting behavior and profits. ADVIZOR is ideal for identifying segments of common behavior, outliers and the descriptive factors behind them. Resource Allocation Analysis Marketing organizations are increasingly under fire to invest their resources wisely. ADVIZOR enables managers and analysts to understand where to invest. Invaluable insights can be derived such as identifying clusters of customers that respond best to a given campaign, spotting products that are often purchased together in a market basket and reporting the cost per lead by media type. Sales Planning and Reporting Rapidly changing sales landscapes are often difficult to analyze across complex dimensions such as regions and products. ADVIZOR enables sales managers and finance analysts to identify best practices, issues that require attention, top performing teams and partners, and a multitude of related facts in the underlying data. Sales Discount Analysis Unique ADVIZOR Visuals such as the multiscape enable sales and marketing managers to quickly identify discount patterns across product lines and regions. ADVIZOR allows knowledge workers to quickly identify patterns, link to transaction information and make fact-based decisions that affect profits, pricing and overall competitive position. Region and Channel Profitability ADVIZOR enables analysts to quickly understand which sales reps, channel partners, products and regions are contributing the most to the bottom line. Companies have traditionally focused on top line performance because profitability analysis can be extremely difficult without business visualization technology.